JudithMy name is Judith E. Rosenbaum and I am an Associate Professor of Media Studies and Chair of the Department of Communication and Journalism at the University of Maine. I received my PhD from the Radboud University Nijmegen in The Netherlands.

Prior to joining the faculty at the University of Maine, I worked as an Associate Professor of Mass Communication at Albany State University in Albany, Georgia. At Albany State University, I served as Faculty Senate President as well as Chair of the Institutional Review Board.

I have taught both undergraduate and graduate students, and have taught courses on the theoretical foundations of mass communication, digital media, research methods, strategic communication, race, gender and the media, as well as several production courses. My research interests include media selection and enjoyment, meaning making in social media, and health and media usage.

My latest book, “Twitter, the public sphere, and the chaos of online deliberation”, co-edited with Gwen Bouvier, is now available from Palgrave McMillan. This books presents eleven case studies which examine the different ways in which people utilize Twitter to discuss politics, providing new insights in the platform’s ability to facilitate the kinds of interactions vital to democracy. The eleven chapters present work by a variety of scholars who rely on quantitative, qualitative, and critical/cultural methodologies to examine the nature of debate and communication on Twitter.

I am very excited to announce that “Constructing digital cultures: Tweets, trends, race, and gender”, published by Lexington books is available now. Constructing Digital Cultures examines how user-generated narratives on Twitter renegotiate dominant ideas about gender and race. Using an in-depth, qualitative examination of individual tweets, the different kinds of dialogue that characterize the platform, and various ways in which people connect, Constructing Digital Cultures  provides insight into the nature of digital culture produced on Twitter and the platform’s potential as a virtual public sphere. This volume investigates arenas of discussion often seen on Twitter—from entertainment and popular culture to politics, social justice issues, and advertising—and looks into how members of ethnic minority groups use and relate to the platform.

Guest Lecture: Penobscot Valley Senior College

In May 202, I was asked to give a guest lecture to the Penobscot Valley Senior College on the role social media play in today’s democracy. 

Maine Calling: Polarized Nation

On January 11, 2021, I was a guest on Maine Calling, Maine Public Radio’s talk show, to discuss the polarization that characterizes the United States, and what we can do to remediate this. You can listen to the episode here

Cancel culture

In November 2020, the ZDF interviewed me for a segment on cancel culture. The item (in German), was uploaded to their YouTube channel. You can view it here

Spoilers, Game of Thrones, and Avengers

In the past few months, the spoiler research carried out by Benjamin Johnson and myself has been featured in a number of publications. In August 2019, our research was featured on two local TV stations in Maine. You can find the stories here. In May 2019, Thrive featured our work in a story on spoiler stress and television enjoyment. In April, Allison Eden from Michigan State University spoke about our work into horror fans and spoilers on an episode of The Frank Beckman Show. In that same month, I also spoke to MTV about the impact spoilers can have on enjoyment, while Forbes published a three-part series featuring findings my work with Benjamin Johnson as well as the work I have been doing with Morgan Ellithorpe from MSU and Sarah Brookes from SUNY Geneseo. You can find the three separate parts here, here, and here

Guest lecture at the University of British Columbia

On March 7 & 8, 2019, I will be visiting the Centre for Media Studies at the University of British Columbia to give a guest lecture on Twitter and the commodification of political narratives. More information on the event can be found on the Centre’s website.

Maine Calling: Social media shaming

On March 5, I appeared on Maine Calling to discuss social media shaming. You can find the episode here.

Maine Calling: Facebook – how will recent scandals affect the social media giant?

On January 30, 2019, I appeared on Maine Calling to discuss the recent scandals surrounding Facebook. Fellow guests were Rich Brooks and Amanda O’Brien. You can find the show here

Maine Humanities Council

Starting in November 2018, I am part of the Maine Humanities Council “World in your library” speaker series. This program features Maine-based speakers, and my talk will center on social media and democracy.

Algorithms: How do they affect our daily lives?

On November 1, Penny Rheingans (University of Maine), Kim McKeage (Husson University), and myself appeared on Maine Public to discuss algorithms, social media, and information literacy. You can listen to the episode here.

Constructing Digital Cultures: Lectures in at the VU and the RU in the Netherlands

I am very excited to announce that on June 4 and 5 I will be speaking at the Vrije Universiteit Amsterdam and the Radboud University Nijmegen on my book. Specific details regarding the talk at the RU can be found here.